Adjunct Faculty Pool - Global Marketing Strategy, Graduate Studies - Fashion Institute of Technology

The Global Fashion Management Master's Program at the Fashion Institute of Technology seeks an Adjunct Instructor to teach Global Marketing Strategy (GF 561). This graduate-level course develops advanced strategic and managerial competencies in global marketing for fashion and lifestyle organizations. This three-credit course meets one evening per week during the 15-week spring semester.

The course examines global market opportunities, consumer behavior, customer segmentation, brand positioning, pricing, market entry, and integrated marketing communications. Students analyze ho... more...