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Associate Director, Analytics

Wavemaker
dental insurance, paid time off
United States, New York, New York
175 Greenwich Street (Show on map)
Jul 02, 2026

About WPP Media

WPP is the trusted growth partner for the world's leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships - all united by ourpioneeringagentic marketing platform, WPP Open - we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

About Wavemaker: A Leading WPP Media Brand

Wavemaker, part of WPP,positively provokes growth for clients by reshaping consumer decision-making and experiences through media, content, and technology. Our name is both our mission and our method. We do our best work for brave brands and people who relish being challenged to go further and faster, together.

Role Summary & Impact

Do you possess a passion for data-driven insights and a desire to make a real difference in the healthcare industry?CMI Media Groupis seeking a strategic and results-orientedAssociate Director, Digital Marketing Analyticsto lead our team in delivering innovative measurement solutions and driving impactful results for our clients.



  • Be the Architect of Measurement:Develop and execute cutting-edge measurement and analysis plans that align with client objectives and unlock valuable insights from online and offline marketing campaigns.
  • Drive Optimization & Innovation:Analyze campaign performance, identify opportunities for optimization, and champion data-driven recommendations to elevate campaign effectiveness.
  • Lead with Expertise:Serve as the go-to expert for internal teams and clients, providing thought leadership, guidance, and support on all things related to digital marketing analytics.
  • Empower a Team of Analysts:Mentor, coach, and inspire a team of talented analysts, fostering a culture of collaboration, growth, and analytical excellence.
  • Shape the Future of Measurement: Continuously explore and implement new technologies and methodologies, staying ahead of the curve and driving innovation within the departments.


Skills and Experience



  • Analytical Powerhouse:7+ years of experience in online marketing, web analytics, or research, with a proven ability to translate data into actionable insights.
  • Leadership Acumen:3-5 years of experience leading and mentoring teams, fostering a positive and collaborative environment.
  • Client-Focused Mindset:Exceptional communication and interpersonal skills, with a knack for building strong relationships and understanding client needs.
  • Passion for Innovation:A relentless curiosity and drive to explore new technologies and methodologies, constantly seeking ways to push the boundaries of digital marketing analytics.
  • Healthcare Industry Knowledge:Experience in the pharmaceutical or healthcare industry is a plus, but not required.


Life at WPP Media & Benefits

Our passion for shaping the next era of media is powered by our commitment toBe Extraordinary, investing in our employees to inspire transformational creativity. We alsoLead Optimistically,firmly believingin andChampioning Growth and Developmentfor every individual. This commitment allows WPP Media employees toleveragethe extensive global WPP Media & WPP networks to pursue their passions, build vital professional connections, and learn at thecutting edgeof marketing and advertising. WeCreate an Open environmentbuilt on trust and respect, where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office eventsshowcasingteam wins, sharing thought leadership, and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens whenwe'retogether, fostering creativity, collaboration, and connection in this open and supportive environment.That's why we've adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. Please note that while our philosophy is the same across WPP, benefits may vary by office/country.

Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.

The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, go to https://mybenefits.wpp.com/public/welcome for more details.

US Pay Range
$75,000 $180,000 USD

Please read our Privacy Noticefor more information on how we process the information you provide.

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