Marketing Events Manager

A leading law firm is seeking a detail-oriented Marketing Events Manager to lead the planning, execution, and evaluation of a diverse portfolio of in-person, virtual, and hybrid events. This role partners closely with marketing, business development, and diversity initiatives teams to deliver high-impact, client-facing events aligned with firm objectives. Events include client dinners, webinars, roundtables, conferences, symposia, firm sponsorships, and social or sporting events. The ideal candidate is highly organized, service-oriented, and thrives in a fast-paced environment-managing multiple priorities from concept through post-event analysis.

• Manage end-to-end execution of client-facing events, including in-person and virtual formats
• Coordinate event logistics with venues, vendors, A/V teams, and virtual platforms; oversee setup, speaker management, registration, and attendee experience
• Partner with practice group leaders to define event goals, develop action plans, and track timelines, deliverables, and KPIs
• Collaborate with Marketing and Business Development teams to ensure alignment across event strategies
• Manage event budgets, track expenses, and evaluate post-event ROI and performance metrics
• Oversee invitation strategy and execution using CRM and email marketing platforms to drive attendance
• Operate and manage virtual event platforms (e.g., webinars, roundtables, on-demand sessions)
• Build and maintain strong relationships with venues and vendors across key markets
• Support diversity and inclusion initiatives through strategic event programming
• Coordinate with cross-functional teams including Design, Communications, Digital Marketing, Client Services, and IT
• Oversee production of event materials, including invitations, signage, presentations, and branded collateral
• Manage procurement and inventory of promotional items and client gifts
• Maintain accurate event data, including attendee lists, budgets, vendor records, and reporting
• Support post-event follow-up, including recap communications and business development outreach
• Negotiate vendor contracts in collaboration with senior leadership
• Stay current on industry trends and event best practices within professional services
• Ensure confidentiality, discretion, and professionalism at all times