Director of Merchant Marketing

Early Warning Services LLC
parental leave, paid time off, flex time, 401(k), retirement plan
United States, New York, New York
Feb 14, 2026
At Early Warning, we've powered and protected the U.S. financial system for over thirty years with cutting-edge solutions like Zelle, Paze, and so much more. As a trusted name in payments, we partner with thousands of institutions to increase access to financial services and protect transactions for hundreds of millions of consumers and small businesses. Positions located in Scottsdale, San Francisco, Chicago, or New York follow a hybrid work model to allow for a more collaborative working environment. Candidates responding to this posting must independently possess the eligibility to work in the United States, for any employer, at the date of hire. This position is ineligible for employment Visa sponsorship. The Director of Merchant Marketing will lead the strategy and execution of merchant-led marketing programs that drive consumer awareness, usage, and repeat behaviorfor Paze. This role will manage a team of marketers and is responsible for creating compelling creative, offers, and experiences-delivered through merchants-that make Paze feel valuable, intuitive, and habitual for consumers. You'll operate at the intersection of brand, product, partnerships, and creative, shaping how Paze shows up at checkout and beyond to influence real consumer behavior at scale. What You'll Do Merchant-Led Consumer Growth Strategy Develop and lead merchant marketing strategies that drive consumer adoption, usage, and repeat transactions Define how merchants activate Paze through their owned channels and checkout experiences to influence consumer choice Identify high-impact moments across the consumer journey where Paze can be made more visible, relevant, and sticky Creative, Offers & Activation Own the development of compelling creative concepts, value propositions, and offersthat motivate consumers to choose and reuse Paze Partner with brand, creative, and UX teams to bring campaigns to life across merchant touchpoints (checkout, email, app, web, and in-store where applicable) Test and optimize incentives, messaging, and experiences that drive habituation over time Go-to-Market & Program Leadership Lead go-to-market planning for merchant-facing consumer campaigns, product enhancements, and key moments (launches, seasonal pushes, promotions) Ensure merchant programs are easy to execute, on-brand, and scalable across different merchant types and platforms Balance consistency with flexibility so merchants can activate Paze in ways that resonate with their customers Data-Driven Optimization Define and track KPIs focused on consumer usage, repeat rates, and engagement Use performance data, experimentation, and consumer insights to refine creative, offers, and activation strategies Partner with analytics and product teams to understand behavioral drivers and friction points People & Cross-Functional Leadership Lead, mentor, and develop a team of merchant and consumer-focused marketers Set clear priorities, goals, and expectations while fostering a high-performing, collaborative team culture Act as the connective tissue between merchant partners, product, brand, design, and consumer marketing teams Bring merchant and consumer insights into roadmap and prioritization discussions What You Bring Required Qualifications Typically 12+ years of experience in marketing roles focused on consumer growth, activation, or lifecycle, ideally through partners or platforms Demonstrated experience managing and developing high-performing marketing teams Proven ability to develop creative strategies, campaigns, and offersthat drive measurable consumer behavior Strong background in fintech, payments, digital wallets, ecommerce, or consumer technology Excellent storytelling and communication skills, with experience influencing senior stakeholders Preferred Qualifications Experience driving consumer habituation or repeat usage for wallets, payments, or financial products Familiarity with merchant ecosystems (ecommerce platforms, PSPs, acquirers, networks) Experience working closely with design, UX, and brand teams MBA or equivalent experience a plus The base pay scale for this position in: New York, NY/ San Francisco, CA in USD per year is: $185,000 - $230,000. Additionally, candidates are eligible for a discretionary incentive plan and benefits. Physical Requirements Early Warning works together in a highly collaborative office environment.Working conditions consist of a normal office environment. Work is primarily sedentary and requires extensive use of a computer and involves sitting for periods of approximately four hours. Work may require occasional standing, walking, kneeling, and reaching. Must be able to lift 10 pounds occasionally and/or negligible amount of force frequently. Requires visual acuity and dexterity to view, prepare, and manipulate documents and office equipment including personal computers. Requires the ability to communicate with internal and/or external customers. Employee must be able to perform essential functions and physical requirements of position with or without reasonable accommodation. #LI-AV Some of the Ways We Prioritize Your Health and Happiness Healthcare Coverage-Competitive medical (PPO/HDHP), dental, and vision plans as well as company contributions to your Health Savings Account (HSA) or pre-tax savings through flexible spending accounts (FSA) for commuting, health & dependent care expenses. 401(k) Retirement Plan-Featuring a 100% Company Safe Harbor Match on your first 6% deferral immediately upon eligibility. Paid Time Off -Flexible Time Off for Exempt (salaried) employees, as well as generous PTO for Non-Exempt (hourly) employees, plus 11 paid company holidays and a paid volunteer day. 12 weeks of Paid Parental Leave Maven Family Planning - provides support through your Parenting journey including egg freezing, fertility, adoption, surrogacy, pregnancy, postpartum, early pediatrics, and returning to work. AndSOmuch more! We continue to enhance our program, so be sure tocheck our Benefits page here for the latest. Ourteamcan share more during the interview process! Early Warning Services, LLC ("Early Warning") considers for employment, hires, retains and promotes qualified candidates on the basis of ability, potential, and valid qualifications without regard to race, religious creed, religion, color, sex, sexual orientation, genetic information, gender, gender identity, gender expression, age, national origin, ancestry, citizenship, protected veteran or disability status or any factor prohibited by law, and as such affirms in policy and practice to support and promote equal employment opportunity and affirmative action, in accordance with all applicable federal, state, and municipal laws. The company also prohibits discrimination on other bases such as medical condition, marital status or any other factor that is irrelevant to the performance of our employees. Early Warning Services LLC is a proud participant in E-Verify, a federal program to help ensure a legal and authorized workforce. As part of our hiring process, we electronically verify the employment eligibility of all new hires through E-Verify. For more information on your rights and responsibilities under E-Verify please visit Home \| E-Verify.