Manager, Global Digital & Corporate Communications

Manager, Global Digital & Corporate Communications

Why join Aptiv? You'll have the opportunity to work on cutting-edge applications, develop breakthrough technologies, and deliver innovative solutions to some of the world's leading automotive brands. See your work come to life on the road-helping make mobility safer, greener, and more connected. Ready to shape the future of mobility with us?

Role Summary:

As a Digital Communication Manager at Aptiv, you play a pivotal role in shaping and executing our comprehensive social media strategy. Leading a team and overseeing various aspects of social media operations, governance, and paid advertising. Your responsibilities will extend to social media listening, providing valuable insights, and contributing to brand strategy.

Responsibilities:

• Develop and oversee a comprehensive social media strategy that aligns with the overall business objectives.
• Work closely with key stakeholders to ensure social media initiatives are integrated into broader marketing and communications strategies supporting the business.
• Collaborate with cross-functional teams to align social media strategies with overall brand objectives.
• Conducts market research and competitor analysis to identify trends and opportunities.
• Defines target audience personas and determines the most effective channels for reaching them.
• Add a note about education, road shows and lunch and learns here (how about? Organize and facilitate educational initiatives such as road shows and lunch-and-learn sessions to disseminate social media best practices and provide training to internal teams.)
• Develop and implement comprehensive paid social media advertising strategies to maximize reach and engagement.
• Monitor and optimize advertising budgets to achieve ROI goals.
• Oversee paid social media advertising for employer branding and Account-Based Marketing (ABM) initiatives.
• Analyze social media metrics and performance data to derive actionable insights.
• Generate regular reports on key performance indicators (KPIs) and provide recommendations for improvement to stakeholders.
• Lead, mentor, and manage a team of social media professionals.
• Establish and maintain effective social media governance policies, ensuring compliance with industry regulations and best practices.
• Oversee day-to-day social media operations, ensuring consistency, quality, and adherence to brand guidelines.
• Utilize social media listening tools to monitor conversations, track brand mentions, and identify relevant trends.

WHY JOIN US?

• You can grow at Aptiv. Aptiv provides an inclusive work environment where all individuals can grow and develop, regardless of gender, ethnicity or beliefs.
• You can have an impact. Safety is a core Aptiv value; we want a safer world for us and our children, one with: Zero fatalities, Zero injuries, Zero accidents.
• You have support. We ensure you have the resources and support you need to take care of your family and your physical and mental health with a competitive health insurance package.

YOUR BENEFITS AT APTIV:

• Private health care effective day 1 of employment
• Life and accident insurance
• Paid Time Off (Holidays, Vacation, Designated time off, Parental leave)
• Relocation assistance may be available
• Learning and development opportunities
• Discount programs with various manufacturers and retailers
• Recognition for innovation and excellence
• Opportunities to give back to the community
• Tuition Reimbursement
• Adoption Assistance
• Fertility Coverage

APPLY TODAY, AND TOGETHER LET'S CHANGE TOMORROW!

"Aptiv is an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, gender identity, sexual orientation, disability status, protected veteran status or any other characteristic protected by law"

Privacy Notice - Active Candidates: https://www.aptiv.com/privacy-notice-active-candidates

Aptiv is an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, gender identity, sexual orientation, disability status, protected veteran status or any other characteristic protected by law.