Associate Director, Consumer Marketing

JOB SUMMARY:

The Associate Director, Consumer Marketing - DAXXIFY will report to the Director, Marketing DAXXIFYand will play a key role in developing and implementing marketing strategies for consumer-facing activities for DAXXIFY.This role will involve leading teams, managing projects, and collaborating with other departments to achieve brand goals.

• Reporting to: Director, Marketing DAXXIFY
• Location/Territory: Nashville, TN preferred, open to Remote
• Salary Range: *125,000-155,000 annually + annual performance bonus

*the final salary offered will depend upon factors that may include but are not limited to the quality and length of experience, education and geographic location.

ESSENTIAL DUTIES

• Strategy and execution forbrand campaigns that support DAXXIFY consumer strategy
• Develop consumer communication plan and content strategy and ensure counterparts (HCP marketing, digital marketing, social media) are informed of communication plans and execution needs
• Oversee creative execution for consumer-facing assets, including paid media, social media, CRM and web
• Develop and optimize brand messaging and core brand assets
• Set strategic direction for internal design team and external creative agencies who support creative/content/message strategy, development and execution
• Brand marketing lead executing production with agency partners and external agencies; ensure all elements of production are aligned, including casting, pre-production and production and post-production (i.e. B&A shoots, campaign shoots)
• Execute multi-channel paid media campaigns
• Develop paid media strategy and oversee media agency
• Develop KPIs for paid media campaigns in partnership with digital media strategists (in-house and external) and ensure campaigns are optimized and meet/exceed KPIs
• Develop innovative consumer campaigns that raise brand awareness and consideration, drive high engagement and conversion
• Effective collaboration with medical affairs, regulatory and legal partners
• Effective collaboration with digital marketing, HCP marketing and practice integration marketing teams

BASIC QUALIFICATIONS:

• Preferred:BS/BA, Bachelor's Degree in Marketing or Advertising

EXPERIENCE:

• 7+ years of marketing experience, preferably in an inline marketing role with a focus on consumer marketing
• Beauty, medical dermatology or aesthetics experience preferred
• DTC mass media, including campaign planning, media planning, production and execution
• Leadership of strategic and tactical planning
• Proven ability to work collaboratively with multiple stakeholders (internal and external) as well as the ability to work independently and efficiently to meet deadlines
• Strong project management skills and an ability to complete projects with limited supervision
• Entrepreneurial spirit and a desire to work in a fast-paced environment
• Creative and strategic thinker
• Proactive and can-do attitude
• Strong attention to detail
• Exceptional verbal and written communication skills

ADDITIONAL SKILLS

• Strong ability to manage multiple priorities, thriving in a fast-paced environment
• Great communication skills with preference toward working in a collaborative, cross-functional team organization
• Ability to effectively work across functions and departments to succeed under constantly changing circumstances
• Ability to think big but at the same time rolling up the sleeves to execute
• Prioritizes building trust and partnership among peers and colleagues and contribute to a transparent environment
• Prior experience in Product Management preferred
• Understands the Consumer/Patient, Product Promotion, Brand Strategy

COMPANY SUMMARY:

Revance is a fast-growing, highly acquisitive, global aesthetics and skincare company committed to delivering innovative aesthetics and market-leading skincare solutions across every stage of life. With a differentiated portfolio and market position, Revance meets the evolving needs of patients and consumers worldwide through continued innovation and the commercialization of new products and treatments. Focused on skin science for life, Revance continues to expand its global footprint, with distribution spanning 60 countries and a significant opportunity to enter new markets.

Revance's balanced portfolio includes innovative products in the aesthetics space such as DAXXIFY (DaxibotulinumtoxinA-lanm) for injection, the RHA Collection of dermal fillers by Teoxane SA, and SkinPen, an industry-leading microneedling device. RHA technology is proprietary to and manufactured in Switzerland by Teoxane SA, and Revance is an independent distributor of Teoxane SA to supply the RHA Collection of dermal fillers to the U.S. market. In addition, its consumer skincare portfolio includes leading brands such as PanOxyl, Blue Lizard, StriVectin and BIOJUVE

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  What Revance invests in you:

  
  
  
  
  • Competitive Compensation including generous base salary and annual incentive bonus
  • Flexible unlimited PTO, holidays, and 12 weeks parental leave
  • Generous healthcare benefits, Employer HSA contribution, 401k match, wellness discounts and much more
  
  
  
  

This section of the job description is required by the American with Disability Act (ADA). The ADA requires that job descriptions reflect the physical and mental demands required to effectively perform the essential duties of the job. The ADA prohibits employers from discriminating against a "qualified individual with a disability" in all aspects of the employment relationship. A "qualified individual with a disability" is "an individual who meets the education, experience, skill, and other job-related requirements of a position held or desired, and who, with reasonable accommodation, can perform the essential functions of a specified job."

We are an equal opportunity employer. We are a company where diverse backgrounds, experience and viewpoints are valued. Revance does not discriminate in practices or employment opportunities on the basis of an individual's race, color, national or ethnic origin, religion, age sex, gender, sexual orientation, marital status, veteran status, disability, or any other prohibited category set forth in federal or state regulations.